How to collaborate and partner with brands you love

Hey, friend! So you want to work with brands? That’s awesome! Partnering with brands benefits both the brand and the influencer. You get to receive products for free, or even get paid to share about the product, and the brand gets a real person sharing genuine reviews of their product in return. I love this type of marketing. As long as the influencer is honest and genuine, it feels more real than a commercial on tv or an ad online.

You may not consider yourself an “influencer,” but if you are regularly recommending brands and products to your followers, you most definitely are one. You could be receiving products or even money in exchange for what you consider your regular content!

I’d love to tell you about how to collaborate and partner with brands you love in my course, Brand Partnerships 101, so keep reading to see if it’s for you!

Course Overview

Brand Partnerships 101 covers all the basics of collaborating with brands and negotiating deals. A lot of details happen behind the scenes to make a brand partnership successful, and I want you to be prepared and feel confident when reaching out to brands to work with them!

This course includes 4 Modules covering how to start a partnership, how to create your media kit and rate card, how to post, and affiliate marketing. The lessons are in video form with slides and my voice teaching you.

One of the best parts about this course is the price – $50! I have not watered down the content at all, I actually packed more into the course than I originally intended. However, I wanted this to be something affordable that could help as many people as possible. Most courses about this topic cost approximately $500, making it a sacrifice to invest in yourself. I hope this price allows you to take the next step in your influencer journey. Click here if you’re ready to join and use the code VIP10 for 10% off!

How to get a partnership

So how do you connect with a brand? Waiting for a brand to notice you or email you first takes too long and may never happen. The good news is that you can reach out first!

In my course, Brand Partnerships 101, I teach you how to get in contact with the brand and also give you the template for how I pitch myself to a brand that you can customize for yourself.

Digital Resume

A brand will often ask for you to send a media kit or press kit, which is a digital resume featuring your bio, stats, and best content. In my course, you’ll learn how to create a beautiful media kit and what to include!


If the brand has a budget for paid partnerships, they’ll ask to see your rates. I give you my formula for calculating how much you should charge, and provide a template for creating a beautiful rate card to send to brands.

How to post

Posting can seem a little daunting. What’s the right hashtag to use? What is the paid partnership tag and when do I use it? Is my content legal? You’ll learn about how to post and get tips for coming across genuine in your content.

Affiliate Marketing

Affiliate marketing is a great way to make some extra money through commissions. You will learn how affiliate marketing works and where to find brands you can connect with.


This course is not niche specific, meaning anyone can take it and learn from it. I do help you brainstorm ideas for incorporating a generic brand into your niche and presenting that in your pitch email.

Facebook group

This course has an exclusive Facebook group where you can chat with other members, ask questions, and share wins. I am also available for any questions by email if you are part of the course!

If you have read this far, you may be interested in joining my course! I would love to have you as a student and want to offer you 10% off your purchase. Just head to this link and use the coupon code VIP10 for a discount!

See you there!

xo, kalley

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